Privacy Policy for Vastra Viraasat

This privacy policy describes how Vastra Viraasat collects, uses, and protects the personal information you provide when you use our site and services. We are committed to ensuring the privacy of your data and handling it in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and other relevant Indian laws.

Data We Collect

We may collect personal information when you interact with our site or use our services, including when you:

• Create an account or register on our online platform.
• Place an order for our products or services.
• Subscribe to our newsletters or marketing communications.
• Participate in surveys, contests, or promotions.
• Contact us with inquiries or requests.
• Visit our physical stores or attend events.
• Browse our site.

The types of personal information we may collect include:

• Identity data: Your name, title.
• Contact data: Billing address, delivery address, email address, telephone numbers.
• Financial data: Payment card details or other payment information (processed securely by third-party payment processors).
• Transaction data: Details about payments to and from you and other details of products and services you have purchased from us.
• Profile data: Your username and password for our online services, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
• Usage data: Information about how you use our site, products, and services.
• Marketing and communications data: Your preferences in receiving marketing from us and your communication preferences.
• Technical data: Internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our site.

How We Use Your Data

We use your personal information for various purposes, including:

• To process and fulfill your orders and manage payments.
• To provide and deliver the products and services you have requested.
• To manage your account and registration on our online platform.
• To communicate with you about your orders, services, or inquiries.
• To send you marketing communications (where you have consented to receive them) about our products, services, offers, and promotions.
• To improve our products, services, and the content and functionality of our site.
• To personalize your experience on our site and in our stores.
• To administer and protect our business and our site (including troubleshooting, data analysis, testing, system maintenance, support, reporting, and hosting of data).
• To comply with legal and regulatory obligations.

Legal Basis for Processing

We will only process your personal data when we have a lawful basis to do so. The legal bases for processing your data may include:

• The necessity for the performance of a contract with you (e.g., processing your order).
• Your explicit consent (e.g., for sending marketing communications).
• Compliance with a legal obligation (e.g., maintaining records for tax purposes).
• Our legitimate interests (e.g., improving our services, preventing fraud), provided your fundamental rights do not override these interests.

Data Sharing

We may share your personal data with third parties in specific circumstances, including:

• With service providers who perform functions on our behalf (e.g., payment processing, delivery, IT services, marketing assistance). These third parties are required to process your data securely and only for the specific purposes instructed by us.
• With professional advisors (e.g., lawyers, accountants) for the purposes of legal or financial advice.
• With law enforcement, government authorities, or other third parties where required by law or necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
• In connection with a merger, acquisition, or sale of all or a portion of our business assets, where data may be transferred as part of the transaction (we will notify you of any such event).

We do not sell, rent, or trade your personal data to third parties for their own marketing purposes without your explicit consent.

Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data, and whether we can achieve those purposes through other means, and the applicable legal requirements.

Data Security

We have implemented appropriate technical and organisational security measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. While we strive to protect your personal data, no security system is impenetrable, and we cannot guarantee the absolute security of your data transmitted to our site. Transmission of data is at your own risk.

Your Data Protection Rights

Under applicable data protection laws, you may have certain rights regarding your personal data. These rights may include:

• The right to access: You have the right to request copies of your personal data.
• The right to rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• The right to erasure: You have the right to request that we erase your personal data, under certain conditions.
• The right to restrict processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The right to object to processing: You have the right to object to our processing of your personal data, under certain conditions.
• The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• The right to withdraw consent: Where we are relying on consent to process your personal data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the details provided below. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data or to exercise any of your other rights.

Cookies and Tracking Technologies

Our site uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, remember your preferences, and for marketing purposes. You can manage your cookie preferences through your browser settings.

Third-Party Links

Our site may contain links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our site, we encourage you to read the privacy policy of every website you visit.

Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any changes will be posted on this page, and we encourage you to review this policy periodically.

Contact Us

If you have any questions about this privacy policy or our data practices, you can contact us at:

Vastra Viraasat
G-10, First Floor, Bani Park, Jaipur, Rajasthan 302016, India